Cathy Savage is the kind of leader who doesn’t just create companies, she creates industries.
Long before social media changed the game, Cathy founded one of the first digital fitness companies in the world, helping thousands of women transform not just their health, but their confidence and personal brands. She saw early what others missed- that coaching could be global, deeply personal, and wildly impactful and she built the blueprint many in the industry still follow today.
Today, Cathy channels that same pioneering spirit into multiple ventures that merge Advisory roles. She is the Co-Founder of the Longevity Coach Institute, a certification and mentorship platform shaping the next generation of health and wellness leaders while also consulting with organizations looking to increase productivity through longevity based workshops. Through the Institute as well as her programs, she equips women to thrive physically, professionally, and personally.
Cathy also co-leads Savage Brand Communications, a boutique agency offering personal brand consultations primarily in the health and wellness industry. Her work has been featured on ABC, FOX, ESPN, and MTV, and in national publications like Oxygen, Muscle and Fitness and Strong Fitness Magazine. Her brand development strategies have been taught in university classrooms and presented on national stages, inspiring both established leaders and first-time founders.
A proud Boston College graduate, Cathy has pursued postgraduate studies in Brand Management and Digital Marketing, and holds a certification in AI and Prompt Engineering from Vanderbilt University. Whether she’s mentoring a new coach or CEO, speaking to a stadium crowd, or designing a longevity protocol for a large organization, she brings the same three things to every room: energy, empathy, and expertise.
Outside of business, Cathy is a proud mom of two, a lifelong Boston sports fan, and an unapologetic champion for women who are ready to rise.
Hi I’m Cathy SAVAGE and I want to put you in the front row of your life. I believe women are working overtime in every aspect of their life more than ever and while we are the best at managing multiple tasks, we are missing the mark on how we show up in our life and in our careers. I believe that we are more ambitious than ever, yet we lack the confidence in our own identity when it comes time to playing in the ring.
We fall victim to comparison and imposter syndrome and while we transition to new things, our brand confidence and identity is becoming lost. We need to get it back as it is vital to our success.
As a working Mom, I know of all the struggles women are having right now. I believe the world needs YOUR message and it is time for you to show up now. I believe that our brand foundation needs to be created before we can catapult ourselves to higher ground.
Women need full support by other women. This has been my life’s work. I have personally helped women reach the top of their game in athletics, television, fitness, media and more.
You may have seen me speaking at conferences, on television and magazines or online. I started my fitness company over three decades ago. I served as a “Manager” for my clients. I helped thousands of women soar to greatness in many industries, especially in health and wellness. I have been featured on MTV, ABC News, Fox News, and ESPN and have contributed to countless magazine publications. I have always been the “hype” Mama. I put my clients in front of the right people, marketed and promoted them like no other and helped them step into a realm of magnificent success. So while you may know that my career has been helping women get into the best shape of their lives, it has actually focused more on mentoring them to exude the right posture, the right positioning, and the most marketable image.
This is my zone of genius and this trait quickly carried over to the business world in every situation.
Collaborating with women who want to really define their essence and true messaging is what drives me. I am proud to have created solutions benefitting thousands of women over the past 35 years.
As a graduate of Boston College with post graduate work in Brand Management from Ivy League universities, my goal is to elevate your current personal branding and energy to become a Category of One.
